The new portal of Original Paella

Posted on2 Months ago by 2837

Goodbye to the old and hello to the new, with more than 10 years online, shipping paella equipment around the world, Original Paella is proud to announce its new look, more modern, more optimized and more original.

This new look is not only aesthetic, although we can't deny that it looks great, we have added new features to make the site easier to navigate, from improvements in the shopping cart, ease of finding information and guides for the products you are looking for, to methods to make sure you get your ideal product.

Let's take a look at these new improvements:

No more choosing the wrong product

If you have ever shopped on the internet, you will probably know that certain products have variations or multiple options, whether it is to choose our right size, to multiple options of a product variation, such as whether we want a polished or enameled paella with our paella kit.

In our old portal, these products could be chosen with a single click, which meant that a default option would be selected for us, regardless of whether that option was right for us or, in certain cases, without the web surfer even knowing that there were multiple options.

This is no longer the case, all products with multiple variations are displayed with the option to “configure”, requiring you to go inside the product and select the option that is right for you, before indicating that you want to add it to your cart.

Although we are glad to see that you like our products enough to include them without almost looking at their description, we hope that this new way of selecting these products will avoid possible accidents in your purchases.

You want to modify your cart?, it only takes one click

Maybe I'll take 2 paella pans instead of one?, Now that I think about it, this burner is not the right one for my paella, I should choose another one, Better add 20 paella magnets, one for each member of the family. I'm sure more than one of you have had similar thoughts while looking at your cart, we are happy to announce that making these changes is now much easier.

Previously, if you wanted to remove or modify a product from your cart, you had to go directly to the shopping cart. Now, we have included a menu on the right side of your device, which appears when adding new products or clicking on the cart icon, which not only shows you the products you have added, but also allows you to modify them as you wish without having to leave the current page you are on.

If you have questions, we have the answers

I don't think it goes without saying that when you buy a product, you want to know as much as possible to make sure that the product is right for you. To make it easier for you to take home that paella you are going to make for your friends or family, we have included some of the most basic and important information outside of the product itself.

When you pass by one of our paellas, you will be able to see its diameters and capacity without having to enter the product, allowing you to know if it is your ideal paella at a glance.

Of course, this does not imply that you should not enter the product itself, as inside the product you will find additional information, tips, guides and short tutorials to help you identify 100% your perfect paella.

Offers and product search

Let's face it, everyone loves a good deal, but sometimes it can be hard to find them, they're not always well advertised and it's a shame to hear second hand that you missed out on a bargain because you weren't paying attention or didn't know how to look.

We don't want you to miss out on these bargains, so we've put a huge flash on the discounted products. Take advantage of these cheap paellas and get your paella making equipment at a discounted price.

Likewise, all our categories now include a search system, you can search by relevance - i.e. best sellers - by lowest to highest price and vice versa, as well as by alphabetical order. No more searching to find what you want.

What kind of fire can I use this paella pan for?

The culinary spirit leads us to try all kinds of recipes, from the classic and tested to the most experimental and innovative. This, therefore, may lead us to need to use our utensils on multiple types of fires, without having to consider whether we have at home a gas fire, induction, an oven...

We have included in the description of the category icons that indicate that fire accepts each paella, in addition, we have highlighted within each paella icons that kind of fire can accept.

To provide you with a brief explanation of the meaning of each icon, they are as follows:

From left to right: Paella burner, gas fire, induction/vitroceramic fires, wood fire and oven fire.

All the best rice recipes gathered in one e-book

There are as many varieties of rice and paella recipes as there are snowflakes on a winter's day, that is to say, a lot.

As big fans of rice, we already had our own virtual book, where we compiled from traditional to innovative recipes, offered for free when you subscribe to our newsletter.

We are happy to announce our new edition of the Original Paella recipe book, where we have compiled more than 50 recipes, all of them with measured quantities, preparation time and step by step photos to help you make that paella you want so much, in the easiest and simplest way.

You can find the subscription to our newsletter both on the home page and at the bottom of the page of any product, if you subscribe, you can be aware of new products, promotions, guides, tutorials and, of course, our recipe book. What are you waiting for, find out everything new in the world of paella.

All the paella knowledge in a single blog

If there is something we know that you like about us, beyond our prices and products, it is our blog, where our guides, tutorials and recipes offer you a world of knowledge and flavor that help you every day to become a master paella cook.

It is for these reasons that we have perfected our blog, not only in terms of aesthetics, but also functionally. Now you can search blog entries by specific words, by dates and even by tags, you no longer have to spend minutes searching through our recipes to find a vegetable or rice dish, just click on the tag, find your favorite recipe and enjoy making it at home.

Of course, it doesn't end here, as many of you know, we include some of the most valuable and useful information from our blog in our product descriptions. We have added new tutorials and guides on each product, from paella and burner size charts to cleaning guides, usage, tips and optional features, so you can take home your paella equipment knowing perfectly how to use it.

Original Paella - New and improved

We hope that this new modern look and all the new features that come with it will help you to enjoy your shopping, as well as find all the information you need to prepare your paellas.

We would like to give a special thanks to our IT guy Christian Garayzabal from Interactivate, whose almost countless hours of work have turned this portal concept into an improved website for all of you with this spectacular re-design of Original Paella.

At the same time, we would also like to thank the Factoryfy team, whose user interface and website designs have allowed us to present this new look, more modern and easier to understand.

We hope you enjoy our new website, you guys and gals!

Thank you for subscribing, we're so excited to welcome you.